How Social Media Affects Affiliate Marketing.

Your Revenue Can Grow BIG Using Social Media

By Ronald Kennedy

November 29, 2022

Believe it or not – social media is one of the most powerful tools for affiliate marketing. Almost 68% of affiliate marketers use social media to connect with their target audience. A great reason to use social media is its ability to target specific niches. Every social media platform has its own key demographics

Do You Need Social Media To Do Affiliate Marketing?

YES, it would be in your best interest to post on social media, but you still can run your affiliate business without it. In fact, a majority of affiliates make money through their affiliate blog or YouTube channel. Social media is just an additional source of traffic for affiliate marketing.

online marketing

How Can Social Media Promote Affiliate Marketing?

Here are 6 ways to promote affiliate products using social media.

1) Promoting in Niche-specific Groups…

2) Be the Community’s Influencer…

3) Deliver ValueWith Quality Content…

4) Include Product Images in the Content…

5) Create Shortened URL’s for Affiliate Redirect…

6) Promote Catchy Offers…

What Is The Most Important Thing In Affiliate Marketing?

To be a successful affiliate marketer, you must build your influence, drive traffic to the affiliate links you share and convert these clicks into sales.

How Do I Promote Affiliate Links Without Social Media?

You don’t have to have a blog to promote an affiliate product, but you can place it on someone else’s blog. You can advertise through Google Adwords, Facebook Ads, or by buying advertising space directly on someone else’s website. Unlike social media, advertising is not free, and you need to know exactly how it works.

How can I Succeed In Affiliate Marketing Without A Website?

8 Ways To Do Affiliate Marketing Without a website:

  • Solo Ads…
  • Posting One Online Communities and Forums…
  • Create a Viral eBook…
  • YouTube Channel…
  • PPC Marketing…
  • Using Content Publishing Platforms to your Advantage.
  • Harnessing the Power pr Social Media…
  • Retageting is Effective…

WealthyAffiliate

 

Which Social Media Is The Best For Afiliate Marketing?

What social media platforms to use for affiliate marketing:

  • YouTube
  • Instagram
  • Facebook
  • Pinterest
  • Twitter
  • Tik Tok
  • Research The Competition
  • Go Where Your Customers Are. To become a successful affiliate, you must go to the people instead of waiting for them to find you…
Wealthy Affiliates

Who Is The Most Successful Affiliate Marketing?

Our research team has compiled a list of our favorite 9 affiliate marketers and their journey in the market:

  • Pat Flynn.
  • Finch Sells.
  • Shawn Collins.
  • Zac Johnson.
  • Ian Fernando.
  • John Chow.
  • Kirsty McCubbin.

Who Is The Number 1 affiliate In The World?

Robby Blanchard. Full stop, he is largely known as the number one affiliate in the world and is featuring a free $26 Million Dollar Case Study that is asking if users are ready to discover the key to making thousands per day online. Robby also knows that learning & earning would be ‘key’ to your success in 2023.

What Are The Best Affiliate Marketing Programs?

In summary, here are the top 8 affiliate programs for beginners to make money.

  • Amazon Associates.
  • ClickBank.
  • eBay Partner Program.
  • Commission Junction (CJ)
  • Giddyup
  • Impact
  • Awin
  • Rakuten Affiliate

Is Social Media Marketing The Same As Affiliate Marketing?

Simply put, affiliate marketing is when you earn a commission for marketing somebody else’s product. Whereas social media marketing is sharing valuable content on social media to drive engagement, build brand awareness, make sales, etc;

What Is The Best Strategy For Affiliate Marketing?

Here are 6 advanced affiliate marketing strategies to try:

  • Tailor Your Products to Your Audience.
  • Be Transparent Wish Your Affiliate Efforts.
  • Choose Great Products in a Profitable Niche.
  • Put Affiliate Links Where The Most Traffic is.
  • A/B Test Your Affiliate Links and Banners.
  • Customize Your Links for Different Countries.

Which Account Is Best For Affiliate Marketing?

Amazon Associates is the absolute best affiliate marketing program for beginners. You can sign up for its affiliate account in just a few minutes, and it sells virtually everything. So you’ll be able to promote Amazon products, regardless of your niche.

Is Instagram Good For Affiliate Marketing?

To answer your question, Instagram makes an ideal platform for affiliates, not just because half of all Instagram users shop on the platform every week, but also because the platform’s content formats – images, videos, and live stream – showcase the 360 degree view most people need prior to purchasing.

Oline Marketing

What Is The Highest Paying Affiliate Website?

Shopify. We‘ve looked at some huge names in compiling this list of high paying affiliate programs, but Shopifly is arguably the biggest. More than 1.7 million businesses in 175 countries rely on the software as a service eCommerce platform, using it to sell more than $200 billion worth of products.

How Much Can An Affiliate Website Make?

Net profit is how much it makes after expenses are accounted for. So profit is your actual take-home amount that your business produced for the year. That’s why I say most affiliate marketers make between $30K – $50K annually.

What Is The Hardest Part Of Affiliate Marketing?

The hardest part is ‘Finding The Right Partners.’ And finding that partner is one of the biggest affiliate challenges. An affiliate partner isn’t just a regular marketer hired to promote your brand, but rather someone who will help you promote your brand to their customers and share insights (or resources) with you.

How Can I Promote Affiliate Links Fast?

8 core ways to promote affiliate links (and actually make profit)

1) Affiliate marketing means being strategic.

2) Share links in your blog posts.

3) Email your list.

4) Tell listeners in your podcast.

5) Include links in your videos.

6) Add links to your digital products.

7) Share on social media.

8) Use paid ads to scale your marketing.

How Many Followers Do You Need To Become An Amazon Affiliate?

500 Followers! Your social network page or group must be established, with a substantive number of organic followers/likes (In most cases, at least 500).

Why Do People Fail At Affiliate Marketing?

For the vast majority of people, it’s not worth entering the affiliate marketing industry in 2022. The number one reason why some digital marketers fail miserably is because there’s No strategy behind it. Running through some marketing activities without proper planning is just throwing good money out the window.

In Conclusion

Becoming an affiliate marketer can be a great way to earn money working from anywhere. At home, on the beach, in the park, on your poarch, etc; But there are disadvantages of online marketing. One of the biggest is ‘time-consumption.’ Folks want instant quick money, but it don’t work that way. Building a successful home business for the ‘long-haul’ takes patience.

What Is Online Affiliate Marketing?

Hey! No More Punching Time Clocks For You!

By Ronald Kennedy

November 28, 2022

It’s a sweet dream when you can work from home. You may have heard other business marketers say, “make money while you sleep!” What is meant by that is your computer & the internet is working ’round the clock.’ (They’re always earning for you).

If you have access to a computer, and have little or no knowledge regarding affiliate marketing, but have a strong desire to learn, then there’s no need to worry.

This article will steer you in the right direction to running a successful home business. First lets begin with capturing the full understanding of what ‘online marketing’ really is.

Online marketing, also known as digital marketing, is the component of marketing that uses the internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.

You also earn commission on these products and services you promote. Below, are many questions you may ask regarding building a successful home based business:

What Is Affiliate Marketing And Its Example?

Affiliate marketing is when you sell somebody else’s product online for a commission. For example, an entrepreneur or an established company may have a product or a catalog of products, either digital or physical. They let others promote and sell those products, paying them a commission every time they sell something.

Can I Do Multiple Affiliate Marketing?

YES you can! Multiple income channels is something all entrepreneurs want to have. Once you get the basic business understanding of your first business, there are no restrictions to the number of affiliate programs you can join. Joining multiple programs mean you will be earning from multiple sources.

What Are Affiliate Links And How Do They Work?

Affiliate marketing involves referring a product or sharing it on a blog, social media platform, podcast, or website. The affiliate earns a commission each time someone makes a purchase through the unique affiliate link associated with their recommendation.

How Do You Get Paid From Affiliate Links?

For now, you simply need to know the basics with how affiliate marketing works:

1) You recommend a product or service to your followers through your website, blog, or email list.

2) Your followers purchase the product or service using your affiliate link.

3) You get paid a commission for the sales made using your affiliate link.

How Do Affiliates Pay You?

The four main types of affiliate payments are:

Pay-Per-View-Click, where an affiliate is paid based on how many readers click on their affiliate link.

Pay-Per-Action, where an affiliate is paid per new lead they bring in or when they secure a sale.

Pay-Per-Impression, where a merchant pays for clicks on their website ad, or Two-Tier Affiliate Programs where the affiliate marketer controls an underlying affiliate network and receives commissions for both its referrals and those from its network.

Affiliate Marketing

How Do Affiliate Links Make Money?

Here’s how you can make money with affiliate marketing:

1. Create a Content-Rich Website.

2. Get Targeted Traffic From Google.

3. Promote Products That People Are Actively Searching To Buy.

4. Promote Products That Sell.

5. Promote Products that Offer High Affiliate Commissions.

6. Optimize Your Affiliate Links To Get More Clicks.

How Much Can A Beginner Make In Affiliate Marketing?

Remember, affiliate marking isn’t any ‘get-rich-quick’ process. To become financially successful with any business, it takes time.

Beginner affiliate marketers can make $0 – $1,000 a month. Intermediate marketers can make $1,000 – $10,000 a month.

Advanced marketers can make $10,000 – $100.000 a month.

Super affiliates can make over $100,000 a month. Look here to see how you can ‘Learn & Earn’ this year!

Do Affiliate Links Pay-Per-Click?

Pay per click affiliate programs are a model of internet marketing where the advertiser pays a certain fee each time an advertisement is clicked. A publisher promotes these ads on their own website, thus earning revenue from their visitors and promoting additional website visits for the advertiser.

How Many Followers Do You Need To become An Affiliate?

50 Followers, joining the Affiliate Program. Reach 50 Followers. Stream for 8 hours. Stream on 7 different days. Have an average of 3 viewers.

Is Affiliate Marketing Easy?

Being an affiliate marketer requires skill, experience, and work. It is not a quick or easy road to success, but when done properly. It can generate impressive income. Here are some of the qualities you will need to be a successful affiliate marketer. An interest or expertise in a certain niche.

Is Being An Affiliate Worth It?

So you ask, “Is an affiliate marketing business still worth it? “Yes, if you’re willing to put in the work. All you need is an audience, quality affiliate products to promote and content that drives traffic. That’s all easier said than done, but it’s definitely possible if you’re willing to take the time to do it.

Online marketing

Is It Hard To Be Successful In Affiliate Marketing?

As an affiliate marketer, you will need to work hard and promote many different products in order to earn good money. Also, there are many other affiliates out there promoting these same products, so generating sales via your links can be very competitive.

Is Affiliate Marketing Still Profitable In 2022 – 2023?

YES! The number of online searches for affiliate marketing has grown exponentially since 2016 as more and more people want in on this business. Affiliate marketing is also a multi-billion dollar industry that is estimated to reach $12 billion in 2022.

What Percentage Do Affiliates Get?

Percentage commissions are most common in affiliate programs, and the average affiliate commission rate is between 5 – 30%. If you sell a variety of products, percentage commissions may motivate affiliates to promote the products that lead to a higher average order value.

Do Affiliates Have To Pay Taxes?

After becoming a successful online affiliate marketer, you’ll wonder what taxes you’ll pay? Affiliate marketers must pay the employee and employer parts of the Social Security and Medicare taxes, which come in a 15.3% self-employment tax.

Sometimes, you must also make estimated affiliate marketing tax payments for state and federal income taxes to the IRS.

In Conclusion

There are 11,400 affiliate programs in the USA. It’s hard to calculate the exact number of affiliate marketers out there since not many companies report their data. However, it’s a giant industry, ever growing with many brands adopting this strategy every year. So there’s plenty of room for you to jump on board & get involved in this amazing business.

Affiliate Online Marketing -18 Questions & Answers For The Curious Novice.

Making Money From Around The World Is An Amazing Feeling.

how the road to earning is simple

What’s Important For You To Fully Understand How It All Comes Together & Over-Time, How You Can Start Earning World-Wide.

____________

In This Article:

1) How can I start network marketing as a beginner?

2) What is a Niche?

3) What is ‘a niche market’ with example?

4) How do I market my home business?

5) Why is it called niche marketing?

6) How to create a Free website?

7) Create and register a domain name

8) How to buy a domain name: click-by-click tutorial! (5 Benefits of Your Own Domain Name)

9) How To Choose A Great Domain Name For Your Website

10) How do I search who owns a domain main?

11) How do you write content for a website?

12) What should website content include?

13) How social media is used in advertising?

14) Why social media is important for advertising?

15) Is social media effective for marketing?

16) How do I get my website indexed by Google?

17) What does it mean when Google index your website?

18) What is the use of Google search console?

Join The Affiliates Resource Club Today

We know you’ve been struggling, just like all the rest of us, when it comes down to making some extra dollars a week. Affiliate online marketing is the easiest way to make those extra dollars from home. (You notice I didn’t quote a ‘set dollar’ amount like some would post).

This is going to be the most honest, thorough and down-to-earth blog post you’re ever going to read on this subject of online marketing. The grammar or sentence structure may not be perfect, but it will ‘be real’ & ‘to the point.’

Most things you may have read before about how ‘working from home’ will bring you

Affiliate Online Marketing
Man Working His Online Business

thousand$ a week ‘Right Away’ or ‘In No Time’ is a bunch of crap! Not going to happen! Now don’t get me wrong! I’m NOT saying you can’t make ‘Big Money’ with an online home business.

All I’m saying is that it won’t be ‘Right Away’ or ‘Fast money in no time.’ (Everything takes time).

Sit back and look at yourself. Do you have the patience, time and ‘mental toughness’ to build and maintain a successful online home business? It can be done. You just have to have the desire to be successful.

Below are many questions people ask regarding home based online marketing. See how answers satisfy curious minds:

how you can earn in 2022

1) How can I start network marketing as a beginner?

As a beginner who’s new to online business marketing, here are 8 crucial steps you should follow to become a successful network marketer:

  • Study the market. Before starting your network marketing journey, it is essential to know about the market & industry.
  • Determine affordability. Affordability is a crucial factor in regard to network marketing as people like to buy affordable and reasonable products that aren’t too costly.
  • Identify your target market. One of the significant steps in starting online network marketing is identifying your target market and choosing your niche.
  • Search for a network marketing company. Working for a reputed company with a decent brand is one of the most crucial elements of network marketing.
  • Invest cautiously. Before investing in any network marketing company, you should research its history.
  • Get your credentials. After selecting the perfect network marketing company and getting on board with them, the 1st thing you should do is to get yourself the necessary credentials.
  • Identify opportunities. You should start looking for potential clients as soon as you establish your network marketing venture.
  • Connect with other marketers. By connecting with other online marketers, you can further improve your marketing game. With all the ‘combined business minds’ you’ll learn all the traditional and newer ways and tricks. (Open image for more…)

how you can earn in 2022

2) What is a Niche?

Niche marketing is a highly targeted form of advertisement. Instead of marketing to everyone who could benefit from a product or service, this strategy focuses exclusively on one group. With niche marketing, businesses promote their products and services to a small, specific and well-defined audience. This demographic of potential customers would benefit the most from whatever is offered.

How you earn in 2022

3) What is ‘a niche market’ with example?

A niche market is a segment of larger market that can be defined by its own unique needs, preferences, or identity that makes it different from a larger market as a whole. For example, within the market for women’s shoes are many segments or niches. Shoes for vegan women would be a niche market, as would shoe for plus-sized women or shoe for nurses.

Nearly every market can be further refined, or divided, by the specific needs and preferences of its constituents.

__________________

how do I earn money in 2022

4) How do I market my home business?

 There are many creative and inexpensive ways to market your business. We looked into 7 ways to market for free!
  • Create your elevator pitch. You have 8 seconds. The countdown begins! The average attention span of an American adult is about that long to absorb whatever it is your promoting.
  • Build a website. If you’re working out of your home, chances are you’ve already made a site. The way it is over the internet, they’re many programs and platforms where you can build one for Free! Your website is your storefront, (The link will be coming up).
  • Utilize social media. You must think about a marketing base before even starting; and that should be ‘social network.’
  • Google My Business. Formerly referred to as Google Local.
  • Create Content.
  • Send emails...
  • Advertise your insurance… Google My Business (GMB) is what helps ensure your business shows up when people run local searches.

How to learn and earn in 2022


5) Why is it called niche marketing?

Because it’s called a ‘a niche market, it does not mean a small market, but it involves specific target audience with a specialized offering. By doing so, the company becomes a market leader, and it becomes possible for other firms to enter that particular segment.

For example, there are various cinema halls across India, but there are few which have recliner seats to offer.

Not everyone wants to watch a movie by paying 5x-6x times the cost of a normal ticket. Hence, the target audience is very different, and the hall is also only open at places where the company feels that it would be able to tap into target audience especially in posh areas.

How Can You Run A Successful Business Without Your A Website?

You Can Build & Create Your Own Website For FREE!

Most beginning entrepreneurs think, right at the start, think you have to spend money on a website. That is further than the truth! If you want to throw away your hard-earned money by hiring a professional website developer, then be my guest! (I won’t stop you.) To guide you in the right direction in regard to creating your own website, just open the link above for some incredible information.

6) How to create a Free website?

Here are 6 steps that will get you started on building a website for your business:

  • Sign up for a free website builder. Choose what kind of website you want to create.
  • Customize a template or get a website made for you. Choose your starting point.
  • Drag and 100s of design features.
  • Get ready for business.
  • Publish your website and go live.
  • Drive traffic to your site while you learn and earn through the year.

7) Create and register a domain name

Here’s an example regarding creating and placement of a domain name. Kyle, owner of Wealthy Affiliate, shows his example. He’s going to be placing his brand name into the “domain name” field. This is because this will be where you’ll place your website URL and your brand moving forward. As you can see below, he has added my brand “Marketing With Kyle” into the domain field.

When you type in your domain, it will let you know if it is available or not. In my case it was, but if your first choice is not available simply do another search until you find a domain name that works for you. You cannot put spaces in your domain name, hence why my domain is “marketingwithkyle”. (When you put spaces between your domain name, it won’t work).

8) How to buy a domain name: click-by-click tutorial! (5 Benefits of Your Own Domain Name)

1.You Own a website. When you have your own domain, you now have some own space on the internet. And all the time you build and develop your website your space gets bigger and better.

2. Control. Having the own domain gives you the freedom to do literally anything you what within your website. Design, context, text, images, links, money-making sources, everything is under your control. You can even make your website a social media or community if you want.

3. Ranks better. Having an own domain seems to rank better in search engines than sub domains, like xxxxxxx.word press.com, xxxxxxxxx.blogpsot.com, xxxxxxxx.siterubix.com or others. Subdomains can also rank very well if the website is high quality, but its own domains tend to rank better.

4. Brand/Authority. Do you know Brands like YouTube, Facebook or Amazon? Those are all highly successful websites and at the same time ultimately valuable brands. Those brands are worth millions (or even billions). Having your own domain gives you credibility and reliability because your visitors will recognize you easier.

5. Domain is an asset. Its value grows. Think about your website as a real estate. You own the land and the house from the country called the Internet. As you build your house (your website) bigger and better its value grows.

(Read more here in detail)

9) How To Choose A Great Domain Name For Your Website

Free Domain Name Generators

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

https://domainscope.com

https://www.namemesh.com

https://instantdomainsearch.com/

https://domize.com/

https://www.shopify.com/tools/business-name-genera…I do not think that it is needed to write detailed how to use them. You write the keyword you want, and they search for relevant results. All of these generators will give you different results. Auctions For Domain NamesMost of you have heard websites like Flippa and GoDaddy again. These websites have live auctions of domain names where you can find great domain names for a low price if you are lucky and patient.

(Read More Details Here)

10) How do I search who owns a domain main?

How you can learn and earn in 2022

To find out who owns a domain name, you can use the WHOIS lookup tool. Simply enter the domain you want to look up and click ‘search.’ After that, the tool will display any available domain registration information. Looking up who owns a domain can help you find the owner’s contact information, so you can purchase the domain name. Usually, this information will include an email address and other contact information, so you can get in touch to purchase the domain name. (Find out more info here in regard to finding domains.)

11) How do you write content for a website?

Write Headlines that gets instant attraction.

WE all click on the links that promise something new and different. Similarly, we just skip the ones that do not attract us. Therefore, we need to make the headlines keys that instantly open up the way to our great blog posts. Here is how you can do this:

  • The headline should not be more than 12-15 words long.
  • It should summarize what you are offering in the main body of the article.
  • The headline must be intriguing: it needs to compel the viewer to read further. Dull, boring and monotonous headlines can repel the reader.
  • A little tinge of controversy sometimes works wonders; however, do not over do it!
  • Numbers do wonders (top 3, top 5, 3 best…)

how you earn and learn in 2022

12) What should website content include?

Regarding ‘Website Content’ Follow 4 Effective Steps To Increase In-Flow Traffic:

  • Set back links. Backlinks are the hyper-links that divert traffic from one page to another. Here is a great article on how you can successfully convert back links into sales: http://www.smartpassiveincome.com/interview-forum-group-traffic/ This is an amazing free guide that can help you understand the basics of back linking. SEO is an effective way to optimize your blog’s content in such a way that it appears higher on search engines. Using relevant keywords and key phrases can help you a lot.
  • Social media marketing is currently one of the most effective tools. More than half the world’s population uses one or more Social Media platforms. You can link your blog to one or more platforms including: Facebook, Twitter, Pinterest, LinkedIn, and Reddit, which are great sources of getting more visitors.
  • Build a mutually cooperative relationship with other blogs that are either centered on the same niche as yours, or based on related niches, that way, you will be able to share readers and customers.
  • Email marketing along with newsletters can help you expand your followers. You can ask all random visitors to leave their email address; however, you must keep in mind that the visitor will only be willing to stay in touch with your blog if it offers something valuable in terms of content. So basically, everything is back to square one: the content.

Video on steps on writing content that converts

how you earn and learn in 2022

13) How social media is used in advertising?

Social media advertising is an offshoot of digital marketing where paid ad campaigns are run on social media platforms to reach target audience. Marketers and advertisers can promote their brands and inspire sales through the social channels that users frequently use. Your target audience will use platforms such as Facebook, Twitter, Instagram, Linkedin and Pinterest. (Open Image to read more.)

Consider the following social media advertising statistics:

  1. 26% of users who click on Facebook ads end up buying the advertised product
  2. 7 million + businesses use Facebook for advertising
  3. According to the CMO survey, brands will almost double their budget allocated to social media advertising by 2023

14) Why social media is important for advertising?

how you can learn and earn in 2022

Facebook. Twitter. Pinterest. Instagram. What do all of these social networks really mean to your business and how can you leverage them to increase your business? What is social engagement and how can you benefit from it in every aspect of your business?

These are the questions we are going to be answering within this course. We are going to be walking you through the best practices for using social media and help you utilize social media in a way that is efficient to you and your business.

First off though, forget all the hype with social media. Let’s look at what it is fundamentally. Social media is a space where people hang out, where they discuss topics with friends and acquaintances, where they share news, where they get suggestions and advice, and where they share, ideas, photos and videos. A place where people socialize about every topic imaginable. (Click on image for more complete detail)

15) Is social media effective for marketing?

how you can earn and learn in 2022

Most small businesses are careful about what type or marketing strategies they invest in. When you have a limited marketing budget, it’s important that you spend it wisely to get the most for your money.
Marketing through social media is one of the most versatile and cost-effective strategies that small businesses can use to reach their target audience and boost sales over time. That’s why 97% of marketers are using social media to reach their audiences. (Click on image to ‘understand making the money’ in online marketing)

16) How do I get my website indexed by Google?

how you can earn and learn in 2022

After you get your website completed and published, next you’ll want as many folks as possible to see it. One way to get the most organic traffic (Folks who do online searches), is to have your site indexed by google. Also, lets not rule out Bing, another excellent search engine.

  1. Follow the general guidelines…
  2. Inspect the URL using the URL Inspection tool…
  3. Select Request Indexing. The tool will run a live test on the URL to see whether it has any obvious indexing issues, and it not, the page will be queued for indexing. I’ve posted a video link for you to view and receive more detailed information.

https://my.wealthyaffiliate.com/training/how-to-index-your-website-with-google/a_aid/bf60014d

17) What does it mean when Google index your website?

how to earn and learn in 2022

Indexing. After a page is discovered, Google tries to understand what the page is about. This process is called indexing. Google analyzes the content of the page, catalogs images and video files embedded on the page, and otherwise tries to understand the page.

How Google search works (for beginners):

  • Web pages
  • User-submitted content such as your Business Profile and Google Maps user submissions
  • Books scanning
  • Public databases on the internet
  • Many other sources

Also, Google follows three basic steps to generate results from web pages:

  1. Crawling
  2. Indexing
  3. Serving (and ranking)

18) What is the use of Google search console?

how to earn and learn in 2022

Google Search Console is a free service offered by Google that helps you monitor, maintain, and trouble your site’s presence in Google Search results. You don’t have to sign up for Search Console to be included in Google Search results, but Search Console helps you understand and improve how Google sees your site. So who should use Search Console? Anyone with a website!From generalist to specialist, from newbie to advanced. Search Console can help you.

Join The Affiliates Resource Club Today




How You Learn And Earn In 2022 – 7 Steps On Being A Top Dog Affiliate.

December 28, 2021

Now Earning And Learning Is ‘Key’ On Becoming Top Dog In The Online Business World!

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

Now’s a great time to get a ‘fresh start’ and take starting an online business seriously. Making money online is easier than you’d think. Regardless of what you’ve heard from other people about online businesses being ‘rip offs’ and ‘scams,’ that is So Un-True!! How you earn and learn is really based upon how disciplined you are and how bad you want it.

You can start educating yourself and build your business, through the help of other qualified members without ANY Upfront Investing. (Bootcamp training will definitely get you started!)
I’m here now to reveal seven easy steps to get you started! Succeeding online is no secret! If you are a novice, know just a little about internet marketing or just plain old clueless, but has the desire to learn, then this is for you.

 

1) Choose a niche:

You may ask; “What is a niche?” If you’re a ‘first-time starter.’ A niche is simple, it is an audience. (Nothing No more, No less!) An audience looks for stuff online, for example, what are some of the last searches you did in Google. These are ALL niches. You sit at your pc, searching for a special product or service, then you are classified ‘an audience.’

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

I’m providing a video link, that will educate you more on this subject. In this video I am going to help you UNDERSTAND what a niche is, how to come up with niches that you are interested in, how to choose a niche…and if you can’t come up with your own niche, then I give you a “plan of attack” for getting your business up and running in a pre-selected niche.
https://my.wealthyaffiliate.com/training/choosing-your-direction-it-starts-with-a-niche/a_aid/bf60014d

2) Creating & setting up your website:



You can’t have a business without a website. I’m going to provide a link that will help you design a beautiful, free website. We are going to be walking you through the process of the initial website set-up. Go here: https://siterubix.com?a_aid=bf60014d

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

3) Create & register a domain name:

 

This short video explains how I use the FREE services of ExpiredDomains.net to search for top-quality .com domain names. I have used this service for many years, and have acquired fabulous names for not only my own niche websites, but also for websites I have flipped.

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

It’s an amazing tool to use for finding great names in a jiffy. Try to choose a good domain name that fits your website.
https://my.wealthyaffiliate.com/training/finding-great-domain-names-using-expired-domains/a_aid/bf60014d

4) Write amazing & compelling content that converts:

 

If you can create readable content, you are going to be a successful marketer. Most people simply fail because they do not follow the six rules of creating quality content online.

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

These include:
(1) Small Paragraphs
(2) Separate Your Ideas with HEADING Tabs (h3 or h4, read post)
(3) Black or Dark Grey text on white background
(4) Use conversational speak
(5) Use a captivating headline
(6) Use a relevant image within the first fold of the page

https://my.wealthyaffiliate.com/training/creating-readable-content-that-converts/a_aid/bf60014d

5) Post your first completed website with social media platform Pinterest:

https://www.wealthyaffiliate.com/a_aid/bf60014d/campaign/powersurge

Pinterest is a very popular social platform that can help you generate traffic to your site. (Remember, without traffic drivers, you have nothing!)  There are many other social media platforms you can post your product or service on, but I recommend Pinterest above the rest. (You can create ‘pins’ for free)

In this training you are going to learn how you can leverage Pinterest to get more traffic to your website, and even to get more traffic/referral directly to your WA affiliate links. In order to use Pinterest, you will need an account first and you can create a free one using the following link: https://pinterest.com

6) How to index your website with google:

Once you’ve completed all the steps regarding your site, you want to publish it and then have it indexed in google. Once indexed, search engines will list your site in SERP. SERP ( Search Engine Result Page), is a webpage a search engine such as Google, Bing or Yahoo shows a user your product or services webpage, when they type a search query. I’ve posted a video link for you to view and receive more detailed information.

https://my.wealthyaffiliate.com/training/how-to-index-your-website-with-google/a_aid/bf60014d

7) Submit your website to Google Search Console:

With the help of Google Search Console (which is a free service), you can monitor, maintain, and troubleshoot your sites presence in Google Search results. You’ll receive alerts when Google encounters indexing, spam, or other issues on your site. It’ll show you what sites are linked to your website.
 

In Conclusion:

You must ALWAYS keep in mind that ‘Rome wasn’t built in a day!’ Many novices entering the business world, want a quick way of earning and think this is it. Studies have shown 97% of folks starting an online business FAIL within the first 2 years!!

So do you want to join the 3%, applying the knowledge you’ve acquired and achieve successful results in the long run? Or do you want the get-rich-quick, fast pace action that’s DOOMED for failure? (Welcome to the 97% class)!

Go Here to Get Started

Here’s a simple 4-step formula I use to generate a passive 10k online income:


https://my.wealthyaffiliate.com/training/the-simple-4-step-formula-i-use-to-generate-10k-pm-in-passive-online-income/a_aid/bf60014d

 

 

Why Traffic Generators Are Exciting Marketing Tools|12 B2B Marketing Video Strategies For 2022

how-various-funnel-styles-can-help-your-business/

Ronald Kennedy

Publish Date: July 26, 2021

Traffic Generation Is A Major Part Of Any Marketing Funnel

Here are some other possible traffic sources:

  • Google Adwords – when people search for your optimized keyword, they see the ad above or below the search results. Advertisers pay per click – thus the term “pay per click” (PPC) advertising.
  • Facebook Advertising – this is mostly for business-to-consumer (B2C) advertising; but Facebook ads can work for some B2B advertising, particularly the business opportunity field. This is also a form of PPC advertising.
  • Linkedin – Linkedin is more appropriate than Facebook for B2B advertising though the effectiveness of Linkedin advertising is still an open debate.
  • Twitter – another example of PPC advertising, but the targeting of Twitter ads isn’t as specific as that of Facebook and Linkedlin ads.
  • Search engine optimization (SEO) – publishing a lot of content optimized by keyword is one of the best ways of generating traffic since, these days, most of your prospects are using Google to find products and services. People also use Google and other search engines to discover information about something that could solve their problem or answer a question.

This is why traffic generating tools are the way to go, in regard to reaching first place rankings in google! (As affiliate marketers, this is where we want to be!)

Inbound Marketing vs Outbound Marketing

Lets take a look at a company called HubSpot. HubSpot is a B2B company that specializes in inbound marketing, offering Customer Relationship Management (CRM) software and other software for marketers and salespeople. HubSpot describes inbound marketing as follows:

“Inbound marketing is an approach focused on attracting customers through content and interactions that are relevant and helpful – not interruptive. With inbound marketing, potential customers find you through channels like blogs, search engines and social media.

how-various-funnel-styles-can-help-your-business/

HubSpot generates much or even most of its traffic through social media and SEO.

Let’s say I am looking for the best way to use social media to attract customers and I search for “social media marketing” in Google.

A blog post from HubSpot will likely appear high in the search engine rankings since the company has spent a lot of time and money producing an almost endless array of content on its blog and optimizing these blogs for keywords.

Thus, the prospect tends to enter HubSpot’s marketing funnel by reading one of its blog post – or perhaps by reading one of it’s Facebook post shared by a friend or advertised by the company.

Inbound marketing is the opposite of outbound marketing. In outbound marketing, the intention is to interrupt your prospect and try to grab their attention away from something else.

Perhaps the easiest way to see the difference between the two is to look at the different media they use.

Example of inbound marketing:

  • SEO
  • Organic shares
  • Viral marketing
  • YouTube video
  • Blog post
  • Podcast
  • White papers
  • Infographics
  • Social media

Example of outbound marketing:

  • TV Commercials
  • Direct mail
  • Billboards
  • Banner ads
  • Magazine and newspaper ads
  • Radio ads
  • Cold-calling

Social Media Advertising

What about social media advertising? Is it inbound or outbound marketing? This depends on the nature of the advertisement. The placement by itself doesn’t determine whether it’s inbound or outbound.

The question really is: is the advertisement valuable content, such as an advertisement for a white paper or free ebook?

how-various-funnel-styles-can-help-your-business/

If so, it is an example of inbound marketing, since the advertiser is not seeking to push product but is rather trying to engage and inform.

In truth, the distinction between inbound and outbound approaches in a funnel is not always clear cut.

For example, what about direct mail that promotes a free book on investing? This seems to be mainly outbound marketing. The offer is for valuable content that the prospect is attracted to. A social media ad with a free offer exhibits the same phenomenon.

So don’t get too caught up on the terminology here. Instead of restricting yourself to one, focus instead on producing a balance of inbound and outbound marketing methods.

The advantages of inbound marketing approaches in your funnel are numerous. However, the disadvantage of this approach is that it takes a lot of time to build enough content to dominate SEO as companies like HubSpot do.

Inbound marketing also takes a lot of money since inbound marketers such as HubSpot pay writers to write quality blog posts and other content.

Inbound marketing strategies are important considerations for the long term, but they will not produce much revenue in the short term.

GKIC

GKIC is a B2B company founded by author and speaker Dan Kennedy (Love this guy last name.) It specializes in marketing for small business, offering various information products and coaching that help small-business owners sell more of their products and services. Let’s take a look at GKIC’s marketing funnel.

how-various-funnel-styles-can-help-your-business/

GKIC uses lead generation to attract customers. Where do customers enter the funnel?

From various sources, but here are a couple examples: GKIC attracts many customers through Facebook advertising.

For some time, GKIC ran an ad offering Dan Kennedy’s book on direct marketing for just one dollar.

People who bought the book were introduced to GKIC’s many products and services through web addresses and offers featured in the book.

Their marketing funnel looks something like this:

  1. I see the ad on Facebook for Dan Kennedy’s direct marketing book for just a dollar.
  2. I click on the ad and I’m brought to GKIC’s landing page, where I leave my contact information in exchange for ordering the book at a discount.
  3. I received the book and I’m exposed to the many offers and website references in the text.
  4. I may purchase more books from the company or some of it’s higher level products and seminars.
  5. I’m told about even higher-level services such as Kennedy’s consulting, copy writing services, and conferences.

This kind of funnel moves upward, doesn’t it? The prospect begins at the bottom and ascends to progressively more expensive products and services as the prospect perceives more of the value and trusts the merchant more.

Some of the other market funnels we’ve been looking at have been looking at have been more linear, oriented toward one primary product or service.

GKIC’s marketing funnel is based on entry-level products that introduce the customer to its various higher-level products.

GKIC’s funnel teaches the lesson that a business should always have something else to sell – and preferably, something even more expensive. Because of this upward focus, GKIC’s marketing funnel employs email marketing much more than other companies highlighted thus far.

Since GKIC requires “lead nurturing” a process in which leads are cultivated through systematic bonding and trust-building, it’s more important for GKIC to stay in front of customers. We chose GKIC just as an example.

There are several B2B (Business to Business) companies out there using this same concept and successfully working the funnel process. Same concept, just different company name!

In Conclusion

So remember, your marketing funnel should not be left to chance. Be absolutely clear on how you want to generate customers. What are the specific steps and commitments they will have to go through to convert from prospect to customer? Plan them out!

You won’t be able to map out all the details of your marketing funnel, but you do want to have a profitable plan.

Remember, that for any network marketer to succeed, you must first start with a beautiful website for your business. You can design your own website! Right here for Free!

How Driving Website Traffic is Important – 7 Basic Traffic Drivers

Ronald Kennedy
Published Date: July 11, 2021

 

It’s Not Enough Just To Have A Website

(People Have To Be Able To Find It And Not Just A Few)

To be successful as an online marketer, you need hundreds of people visiting your site every single day. We’re talking about website traffic. How driving website traffic is important regarding marketing and something that you should fully concentrate on. How else are others going to know what you do? You may have that product or service that they’re looking for.

How Driving Website Traffic is Important - 7 Basic Traffic Drivers

Web traffic is a quantifiable term, determined by the number of visitors to your site and the number of pages they visit while there.

But generating traffic isn’t the only goal of an online marketing strategy; you website also has to demonstrate a high conversion rate. Making money is ‘the name of the game, right?’

The conversion rate is the percentage of users, sign up for your e newsletter, register for a webinar, or make a purchase.

Online marketing success, then, is all about doing two things: generating traffic and converting visitors into buyers.

This article presents online marketing strategies you can use to drive traffic to your website, blog, landing pages, and order pages.

The 7 Basic Types Of Traffic Drivers

Most promotions designed to drive web traffic, fall into one of these seven categories:

  1. Direct. Traffic that comes from people typing your URL into a browser.
  2. Organic. Traffic from people finding you though a search engine.
  3. Referral. Traffic from people clicking on a link on another website.
  4. Paid. Traffic coming from PPC or other paid advertisements.
  5. Email. Traffic coming from a link within an email you sent.
  6. Social. Traffic coming from a social media platform.
  7. Other. Traffic coming from unknown sources.
How Driving Website Traffic is Important - 7 Basic Traffic Drivers

Another thing to consider when developing your online marketing plan is the amazing impact of mobile devices on internet marketing.

Targeting your audience is ‘key’!

According to the Global Web Index, we’ve surpassed the mobile tipping point: as of 2016, some 87 percent of internet users now have a smartphone ( a fact which is fast reinventing the connection between companies and there customers).

For this reason, always look at how you can drive traffic on mobile platforms. Your overriding goal is to increase the volume of any one traffic source while maintaining constant traffic from other channels. Never depend on only one or two channels.

Our friend Justin Bridegan of MarketingSherpa writes: “It’s always best to have a variety of traffic sources. This minimizes the risk of your website being decimated if your main traffic source dries up.” With that in mind, let’s dig into the first way to drive traffic to your site: affiliate marketing.

Affiliate Marketing

This part of my article isn’t just about becoming an Amazon Associate or Click bank affiliate and using that status to drive traffic to your independently owned website.

How Driving Website Traffic is Important - 7 Basic Traffic Drivers

It’s also about starting your own affiliate program, where you partner up with people who will promote your product or service – generating revenue for both of you and building your email list in the process.

Here’s how it works. You give your personalized affiliate links to select products, which they will use either on their website or in email marketing message. In return, you’ll provide the affiliate with a percentage of the profits that you make on the sales they help to create via their promotional efforts.

It’s really a win-win situation: you’re not only making money from your affiliate’s work, but also you’re getting lots of web traffic (and-if your offer is compelling – lots of new subscribers) from their referrals.

How exactly do you go about finding an affiliate and convincing them to promote your product? All you need to do is set up a page on your website that explains the benefits of promoting your product.

In addition to detailing what’s in it for them financially (how big of a cut they will get from each sale), you’ll also explain how they’ll benefit from being associated with your brand. Include a sign-up form to make it simple for them to contact you.

Banner Ads

Web banner advertising has been around since 1994 – almost as long as the internet itself. One of the first banner ads linked directly to an AT&T promotional page. It had just ten words: “Have you ever clicked your mouse right here? You will.”

Today, you can create a banner advertising campaign with the best networking program on the internet. And just like everything else in the digital age, banner advertising has evolved: now you can also create ads using social media sites like Facebook Banners, Instagram Sponsored Ads, and Snapchat.

There are two types of banner ads: static and animated. The static banner ad is an image similar to a small print ad, but in the digital world, it leads (with the click of a mouse) to a website or landing page. As you’d expect, the animated banner ad attracts prospects through eye-catching motion.

How Driving Website Traffic is Important - 7 Basic Traffic DriversBanner ads worked for a long time. But today, user behavior has changed, creating two issues for advertising.

First, more than 25 percent of U.S. internet users now block online ads – and the number of ad blockers is expected to grow by another 24 percent in the next year.
The second issue plaguing advertising: across all ad formats and placements, the click through rate is low – less than 1 percent, according to one source.

Today, only 26 percent of users click on banner ads. Yet, you can still achieve a positive ROI (Return On Investment) with a well-designed and written banner. Look at the standard banner dimensions above. So the use of banner ads isn’t all bad!

Email Marketing

Email marketing involves sending commercial messages, typically to a list of people who have given you permission to send email messages (‘opted in’). Just a few years ago, the average ROI for email campaigns was 4,300 percent. (That fact alone should inspire you to focus attention on email marketing).

How Driving Website Traffic is Important - 7 Basic Traffic DriversBecause 56 percent of customers are more likely to buy with a personalized experience, you want to personalize your email marketing message.

As if that’s not reason enough, here’s another fact about the power of personalization: the average open rate for emails with a personalized message was 18.8 percent, as compared to 13.1 percent without any personalization, in 2016.

Before you get started with emails, you need to find the best email service provider (ESP) for your needs. There are lots of ESP’s to chose from;some are free-based, like AWeber and Constant Contact, while others, like MailChimp, are free to use’ if your subscription base is small.

Once you select an email provider, you’ll put things in place to begin building an opt-in list of interested individuals. Because the average online spending of a repeat customer is twice that of new customers, you’ll want to focus a lot of attention on the email channel to stay in touch with existing customers.

The goal of email marketing is to convert an interested customer into a paying customer by driving traffic to sales pages. You can increase click through and conversion rates by making sure the email and the sales page it hyperlinks to are promoting the same offer.

In Conclusion

Always remember, that you don’t have to give up your current job to run an affiliate marketing program. In fact, there are over 1,814,000 Affiliate Marketing work from home jobs. (Of course, some are better than others). You always should look for one with a ‘higher’ payout.’ But most importantly, make sure they’re ‘on the legit’ and have a ‘staying power’ (longevity in the marketing world).

Wealthy Affiliate has one of the most exciting affiliate programs available anywhere online and you can earn consistent revenue by simply referring others to the community!

You Earn $23.50 Premium Monthly Recurring /You Earn $235.00 Premium Yearly Recurring /Conversion Rate 1 in 8 /Over 12% of People go Premium /Earn $100+Per Premium Signup.

Commissions are $8.00 for the first month/ $19.00 special offer, then $23.50 thereafter. Starter Members earn $4.00 for special offer referrals, then $11.75 monthly and $117.50 yearly commissions.

You Earn $46.50 Premium Plus Monthly Recurring/You Earn $465.00Premium Plus Yearly Recurring/ Conversion Rate 2 in 8 Over 25% of People go Premium Plus /Earn $200+Per Premium Plus Signup.

Commissions are $23.50 for the first month $49.00 special offer, then $46.50 thereafter. Starter Members earn $11.75 for special offer referrals, then $23.25 monthly and $232.50 yearly commissions.

WA – The Best Affiliate Training & Referral Commission Payout in the World!

This is where it all begins with Wealthy Affiliate. Create a beautiful website TODAY…For FREE!

Marketing Funnels For B2B Products

Marketing Funnels For B2B Products

Ronald Kennedy

Publish Date: June 30, 2021

Concept Of Consumer Marketing Funnel

In the consumer marketing funnel, we convert a lead to a first order, then upgrade the new customer to more products as well as higher-priced products. We in essence nurture the customer and the sale to maximize lifetime customer value (LCV).

Marketing Funnels For B2B Products

Marketing funnels for B2B products is ‘key.’ Our funnel’s goal is to generate a qualified lead.

At or near the bottom of the funnel, a salesperson gets involved and is ultimately responsible for closing the sale.

For a great and successful funnel, this is the direction that should be followed:

  1. Capture the prospect’s name, company, and email address.
  2. Qualify the prospect. Do they have the money, authority, and desire to buy solution to their problem? Is our solution a good fit for them?
  3. Nurture the lead with steady contact delivering a mix of persuasive sales messages, offers (e.g. a free demo or free trail), and helpful content on the application, the technology, and the method of solving the problem.
  4. Explore by having the salesperson contact the lead to see whether the fit is indeed good and to gauge the readiness of the prospect to move forward, as well as answer questions and objections.
  5. Engage by giving the prospect an estimate, quotation, or proposal asking for a decision.
  6. Get the prospect to sign the estimate, proposal, or contract and make the sale.

The path for a marketing funnel B2B lead generation campaign should flow as such: Traffic> Capture> Qualify> Nuture> Explore> Engage> Close.

Are You Selling B2B Products Online?

So, if you sell B2B products online, how do you generate leads and sales? What process does your customer go through from “Never heard of ’em’ to “We want that product now?” Sales trainer David Hoffeld uses data from neuroscience, behavioral psychology, and social psychology, among other disciplines, to answer that question on a foundational level.

Marketing Funnels For B2B Products

He claims to have discovered customers’ natural buying motives and processes.

In ‘The Science of Selling’ (Tarcher-Perigree 2016), he explains that people buy in predicable ways and that the buying process (and thus the selling process) consists of a series of specific commitments, together with a positive emotional state.

Accordingly, your marketing funnel is a visual or verbal representation of that process – from first awareness of your product or company to purchases, cross-sells, and up sells.

The series of steps that constitute the buying process should be outlined in advance and represented pictorially and verbally. Believe it or not, many marketers do not know where their customers come from and haven’t created a detail plan for converting prospects to customers.

Without a plan, marketers can neither optimize their efforts nor measure their progress at the various steps of the buying process.

Moreover, knowing where your prospects is in that process is imperative for understanding your objective at any given step of the buying process and for making the sale.

A Couple Of Examples Of B2B Marketing Funnels.

Take a look at these companies and their marketing funnel systems. These companies sell online primarily by generating sales leads and secondarily through direct sales from their sites.

Marketing Funnels For B2B Products

By taking a look at these companies’ marketing funnels, you’ll be able to generate some ideas about how to craft and refine your own marketing funnel.

Innovative Information Solutions. Innovative Information Solutions (IIS) is a B2B technology solutions company in the areas of application performance, business continuity, security, and IT infrastructure. IIS is also an IBM Gold Business Partner and sells IBM power servers.

As you can imagine, these are difficult sales. No company purchases any of these solutions or products impulsively. Prospects require a lot of information to make such a purchase – and typically have established buying requirements that include budgetary and time restrictions.

So how does a company successfully sell something as complex as a power server? Could these IBM power servers he sold directly from the website? They could. But the problem is that the conversation rate – the rate at which prospects order – would be extremely low.

The conversion rate would be low because complex purchases such as these require much more deliberation on the part of the buyer than the average purchase.

When prospects sign up to receive the power assessment, they’re contacted by a company representative to schedule their assessment. Innovative Information Solution’s marketing funnel looks roughly like this:

  1. Drive traffic to the website;
  2. offer a free assessment;
  3. deliver the free assessment;
  4. position the IBM server as the prospect’s power server of choice based on their needs’and
  5. make the sale.

D&B Hoovers. Here’s another example of a B2B marketing funnel. Let’s say I sell to B2B companies, and I’m looking for companies I can send my sales letter to. If I enter “business to business marketers” into Google, I’ll likely see this: “Unlimited Company List – Database of 85 Million Business. Build List with the contact Info’s website.

Since I’m looking to build a list with contact info, this ad’s message is extremely attractive to me. So I click on it. I’m brought to a landing page that offers me a free trial of their database.

D&B Hoovers’ page lists a number of features and benefits of the product and why I’d want to use it. All I have to do is put in my contract information, and I can try it out for free.

This example from D&B Hoovers is another example of lead generation. The company isn’t selling its database of B2B companies immediately right from the page; it’s offering a freebie first – in this case, a free trial.

A free trial is an effective offer because before buying access to a database such as this, wouldn’t you first want to try it out? Trying out the database minimizes the risk involved in a purchase like this.

Also, when visiting the landing page, (Let Wealthy Affiliate provide you with the ‘tools for success’), a live chat window appears on the screen asking me if I want a price for a custom D&B Hoovers subscription. So there really are two offers: 1) the offer for a ‘free trial’ and 2) the offer for a free quote for a custom subscription.

The offer for a free trial is a ‘softer’ sell – it’s less pressure. I get to try it out and see if I like it. If I don’t, No Biggie! I’ll just cancel.

In Conclusion

So just think, downloading a document informational in nature is less committal than actually trying out the product or services itself. So the pressure of the offer is relative to the committal required on the part of the prospect. And remember, the marketing funnel is a representation of the commitments we’re taking our prospect through on a way to a sale.

How Various Funnel Styles Can Help Your Business

 

Ronald Kennedy
Publish Date: June 25, 2021

Several Case Studies Regarding Funnels

You may ask just what is “a funnel?” And why businesses use these? The definition of a marketing funnel is a way of breaking down the customer journey all the way from the ‘awareness’ stage (When they first learn about your business) to the ‘purchase’ stage (When they’re ready to buy your product or service).

Let’s look at some case studies of companies using marketing funnels to bring in customers from multiple marketing channels. How funnels can help your business is ‘key!’

Amazon Funnel

One of the great examples of an online superstore that records what customers view while visiting the website – and turns that information into sales – is Amazon. The Amazon website installs cookies onto a customer’s computer browser, ensuring that Amazon remembers what the customer looked at and makes suggestions about products based on those bought in the past or other comparable or complementary products.

How Various Funnel Styles Can Help Your Business

This process guides customers through a funnel by cross-marketing (and selling) other products that they may prefer, or persuading them to buy two or more items instead. If a customer buys Korean Noodles, for instance, pictures and hyperlinks to kimchi, dumplings, and other Korean foods are lined up underneath that product they are buying.

From this point, the customer receives reminders about buying more Korean and perhaps other Asian foods while on Amazon. Not only will she get notifications while on the Amazon website, but those suggestions will also follow her across other platforms, such as Facebook and browser homepages and anywhere else targeted advertisements appear.

Walmart works the same way, offering daily emails, reminding customers of the items they had looked at the day before. If there is a sale, then that is promoted as well. Both companies rely heavily on cookies – small bits of code that enable website owners to track customers who have visited so merchants can better understand what their customers are looking for and want.

How Various Funnel Styles Can Help Your Business image

The merchants can then use cookie information to guide customers to similar products of interest.

Even at the point of purchase, the journey does not end for connecting with customer. There are also up sell promotions where a customer who is buying, say, a software package is offered an add-on software program before checking out with the shopping cart.

Cross-sell promotions also occur at the checkout point, although they are equally effective just after the purchase is verified.

A customer receives a thank-you email but also a notice that there are other products they can buy to enhance and complement the original purchase.

If a business is selling a large bag of flowering seeds, for example, they might send a notice about starter seed pod containers at the shopping cart checkout point.

You’d tell your customer they could plant seeds inside each pod instead of risking putting them in the ground, where they could be destroyed by bad weather or pesky animals.

You might also offer plant food to give the plants a solid nutritional foundation for growing stronger right from the early sprouting stage.

Veterinarian Funnel

A recent content marketer named Ragha Haran, which by the way ran her own digital marketing agency, displayed a funnel case study. It showed how a veterinarian could expand her business using a joint marking/sales funnel system.

This funnel consisted of two campaigns; one for owners with healthy pets that covered how to keep pets disease-free, and the other for those with sick or aging pets.

How Various Funnel Styles Can Help Your Business

 Starting with video sales letters, they reflect how owners can give their sick and aging pets a better life.

The video opening frame shows the veterinarian standing at her kitchen counter with raw vegetables, pet medications (maybe vitamins, too), and raw meat laid out and ready to be cooked in a roaster oven.

This visual message implied that cooking healthy, fresh food for one’s pets, as opposed to canned or packaged foods that might contain suspect sources, may lead them to have a healthier life. Both campaigns led to blog postings offering further advice on pet care.

Customer leads were captured here, as well as from another funnel from Facebook advertisements. As an incentive, potential customers could view an informative video, if they first agreed to receive emails.

Next in the marketing funnel, emails gave important advice, told stories about pet issues, talked about what pet brands were safe to use, and gave away little gifts from time to time.

Interested pet owners could sign up for the website’s membership to receive more in-depth information and buy products. This system helped the veterinarian get leads from anywhere on the internet, with members all over the country.

While only local pet owners would bring in their pets for examinations, the veterinarian expanded her financial base with her advice and products, thus increasing the streams of added income.

The result of the marketing funnel system implementation, according to Haran, was that the veterinarian boosted her ecommerce platform by 50 percent with 541 new email subscribers ($950 spent on ads), garnered 23 recurring subscribers ($730 a month), earned $3,568 in initial sales, and generated $15,000 total revenue from other promotions in one month.

Sumer Copywriting created the funnel design, along with the video sales letter and email content. This case study is an excellent example of how a small business can expand its platform and visibility exponentially by adding a well-tuned marketing channel with creative content that leads to recurring sales in membership fees and product sales.

1 – 800 – Flowers Funnel

1-800-Flowers.com received the Gold Award from www.TopTenReviews.com in May 2017 for best deliveries. The company came out on top in every service category.

When looking at the funnels it uses, one big plus is its mobile app, which allows customers to order flowers on the go. Many other florists do not offer this service, including FTD Florist, the second – place winner in the Silver Award.

How Various Funnel Styles Can Help Your Business image

Customers interested in using the mobile app create their account online first, save their contact and credit card information, and then download the 1-800-Flowers app. to access their account.

Many of the florist companies listed have partnerships with other supporting companies, but 1-800-Flowers list them across the top of the homepage when customers sign in.

This allows buyers to expand their gift-giving adventure, although another account sign-up is needed. Designer products are also offered as well as gourmet food and beverage gifts. A nice touch that 1-800-Flowers offers is a “sympathy adviser” customers can reach by phone for help with ordering flowers for a funeral.

None of the other ten reviewed florists offers that. Customer service is available by chat on the website, although most of the other listed florists also offer that.

As part of 1-800-Flowers’ marketing/sales funnel, anyone a customer sends flowers to for a special occasion (such as a birthday or anniversary) stays in the customer’s account database. The customer then receives reminders in advance of that person’s birthday or anniversary prompting the buyer to order again.

In Conclusion

Remember, once customers engage with these companies, such as by creating an account, they receive a cookie or other tag that brings up advertisements of products they have looked at wherever they go on the internet. That way, should they decide to look again at something they were interested in previously, they can now simply click on the link.

Even if the customer does not buy just yet for whatever reason, the company is nurturing the customer with its funnel by bringing the product to their attention.

But before you start any business, you need the knowledge through ‘booth camp’ training and a beautiful designed website promoting your business. What are you passionate about? So let’s start building your Free Website.

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